How we do it

Know that your strategy will succeed.

Breaking through the market research mould with Vox.Bio.

Man diving from a diving board


Vox.Bio is the healthcare and life science market research partner who puts your business first and unlocks the unexpected. We work as an extension of your team to understand every challenge inside out.

Know that your launch will land.

We partner with clients to understand their business priorities, so we can be confident our research will make an impact for your business.

Know that your innovation will inspire.

We help you understand market dynamics, access requirements and competitor activity – so you know what your customers want, how they behave and how they make decisions.


We offer a full suite of market research activities built around your specific business needs. This gives you the power of knowing that your offering goes further and aligns with what matters most to you and your customers.

Know that your pipeline is promising.

  • Landscape & opportunity assessment
  • Market modelling, sizing & forecasting
  • Pipeline assessment & innovation scouting
  • Patient journey mapping

Know that your offering is optimised.

  • Concept / TPP testing
  • Positioning / value proposition / message testing, optimisation & evolution
  • ATU tracking
  • Market segmentation
  • Product pricing

Know that your messaging will motivate.

  • Post-launch performance assessment
  • Customer experience / satisfaction
  • Pre- / post- conference feedback
  • Competition preparedness
  • Life cycle management & portfolio management
  • Strategy planning

Know that your brand is believable.

We are a young and dynamic team who understand that every research experience is unique. Our traditional qualitative and quantitative methodologies include:

  • Online surveys
  • In-depth interviews (web-assisted or live)
  • Focus-groups (web-assisted or live)
  • Ethnographies

Know that your device will differentiate.

Vox.Bio is experienced and undaunted about moving beyond traditional methodologies to ensure we deliver the best results and ROI for your business.

  • Online Insight Communities
  • Eye Tracking
  • Online diaries
  • Gamification
  • Social Media Listening
  • Wearables

Can’t find what you’re looking for? Why not get in touch with us to chat further about how we can help your business.

Get in touch


We deliver actionable insights to guide decision-making for your brand strategy.

We uncover the story behind the data through our curiosity, our in-depth understanding of the therapeutic area, and our ability to apply advanced analytics and behavioural science to our findings.

We move far beyond traditional PowerPoint reports to help activate results for your stakeholders. We deliver our research through:

  • Interactive KPI dashboards, allowing users to instantly and dynamically filter and ‘deep dive’ into the data
  • Infographic handouts and short animations which are suitable for sales and / or leadership teams
  • Carefully curated workshops that bring insights to life and encourage full team collaboration and buy-in
" was born as we saw that our Cambridge Healthcare Research clients needed a market research partner who could truly work around their needs rather a cookie cutter approach. has grown, but the foundation of approach remains the same."
Max Rubin, Founder, Vox.Bio